Hong Kong International Wine & Spirits Fair 2015

Good prospects for wine trading; Asian demand remains buoyant

As Asian consumers are becoming more wine literate, the global wine industry is shifting its attention to Asia.  According to Euromonitor International, wine sales in Asia amounted to US$77.5 billion in 2014, up 54% compared to five years ago. For 2013-2018, wine sales are forecast to grow 4.4% per annum in value.  Sales in China are more spectacular, with an amount of US$48.1 billion in 2014, up 116% compared to five years ago. For 2013-2018, sales are forecast to grow 6.1% per annum in value. The optimistic business outlook will continue to encourage wine trade across the Pacific Ocean and fuel the vibrant wine market.

Portugal, 2015 Partner Country; Global wine sellers under one roof

Organisations from a number of traditional and emerging wine-producing countries have confirmed pavilions at the approaching fair to showcase their featured wines. They include Consulate General of the Argentine Republic, Wine Australia, Austrian Wine Marketing Board, Sopexa, Wines of Germany, Wines of South Africa, Spanish Institute for Foreign Trade, North Carolina Department of Agriculture & Consumer Services, ProMexico and etc.